Posted on Nov 20th, 2014
Photos by Josh Wehle
‘Tis the season! Fool’s Gold winter beanies are back… we’ve got a fresh FG knit hat and two new “slogan” joints for the people, along with restocks of favorite hat designs from past seasons. Whether you wear ‘em front or back, these are a must have. Check out the looks after the jump and warm up at store.foolsgoldrecs.com and our retail store at 536 Metropolitan Ave in Brooklyn (open 7 days a week, noon-6pm). Read More
Posted on Oct 23rd, 2014
Inspired in equal measure by the Goonies logo and the costumes Cobra Kai were wearing when they whooped on Daniel San at the Halloween dance, our new FG skeleton longsleeve tee makes a perfect outfit for late night adventures of your own. Never say die! Grab it now on the webstore (along with our other seasonally spooktacular merch) and at the Fool’s Gold retail store on 536 Metropolitan Ave in Brooklyn, open all week from noon-6pm. Read More
Posted on Sep 26th, 2014
We teamed up with our favorite Philly haberdashers The Decades Hat Co. and legendary baseball outfitters Ebbets Field for some one-of-a-kind flannel caps. Authentic old-school construction featuring satin underbrim, adjustable leather strap, custom felt patches and FG embroidery, strictly limited to 100 black and 75 white pieces. Cue Babe Ruth shmoney dance! These will be available at the Fool’s Gold store in Brooklyn located at 536 Metropolitan Ave. starting this Saturday (9/27) before going up for online purchase Monday and are now available on the webstore as well, don’t sleep. Read More
Posted on Sep 9th, 2014
The New York edition of Fool’s Gold DAY OFF brought so many label friends and extended family together, we just had to celebrate with some new crew collab tees! These sold out quickly during the event, but we held a batch just for our online friends… head over to store.foolsgoldrecs.com to pick up the limited edition Fool’s Gold x Ruff Ryders longsleeve tee, a brand new edition of our fan favorite FG x Coke Boys design, and the official DAY OFF tour shirt featuring the SMART Crew designed logo and the full FGDO city lineup on the back. Check em all after the jump! Read More
Posted on Aug 27th, 2014
Oh, you think the darkness is your ally? You merely adopted the dark. I was born in it, molded by it. I didn’t see the light until I was already a man… by then, it was nothing to me but blinding! The shadows betray you, because they belong to me. I will show you where I have made my home, whilst preparing to bring justice. Then I will break you. Afterwards, I will put on this awesome, limited-edition black-on-black Fool’s Gold logo Starter snapback, available now at store.foolsgoldrecs.com.
Posted on Aug 19th, 2014
Danny Brown’s turn up anthem “Smokin & Drinkin” (produced by Fool’s Gold captain A‐Trak and JMIKE) is coming to picture disc vinyl, complete with remixes from some of electronic music’s biggest names and wildest upstarts. Boys Noize brings the breakbeats and rave stabs, Jack Beats slow “Smokin” down to a late‐night acid house stomp, Jersey club king DJ Sliink piles on the basement bass, and FG newcomer TroyBoi turns in a technicolor trap masterpiece. Throw in the original version and instrumental (exclusively available on vinyl) alongside full color art from Detroit comix king Mark Dancey, and you’ve got yourself a must-cop 12″.
Limited pressing of 1,000 copies, act fast… pre-order now on the Fool’s Gold webstore to make sure you get yours (vinyl expected to ship by 9/30) and grab the EP on iTunes now if mp3s are more your thing. Read More
Posted on Aug 13th, 2014
Najeeb Sheikh is a Philly-based designer whose bold color-blocked pants have quickly become a favorite item amongst artists in the Fool’s Gold family. Following a limited-edition drawstring pant collaboration earlier this year, Najeeb and Fool’s Gold have teamed up again for a set of shorts that make a statement on-stage and off. The capsule collection features unisex, multi-fabric shorts in signature FG colors, as well as an electric black and blue pair designed by festival champions Flosstradamus, complete with rave-worthy reflective 3M accents. Pick them up now at store.foolsgoldrecs.com, hdynation.com, and the Fool’s Gold retail shop on 536 Metropolitan Ave in Williamsburg BK. Read More
Posted on Jul 24th, 2014
We got some new shirts for all you FG fools out there! LA’s resident doodle graf savant Fresh Derek lends his unique touch to Fool’s Gold in the form of this sketchbook page turned oversized shirt graphic, available in 6 extra wavy colorways, buy now. Also grab this tie-dye FG tank to prove that you are the chillest of them all. Available in gold and black. Read More
Posted on Jul 18th, 2014
We just dropped some new Fool’s Gold merch over in our webstore this week! Grab your very own FG Festival Survival Kit to help you get through the summer as you collect all those festival wristbands. Be sure to grab these new hoodies to keep you warm on those chilly nights, a Fool’s Gold “Logo” Zip Hoodie and the A-Trak x Pixote Zip Hoodie. Read More
Posted on Jul 3rd, 2014
Rep red, white, blue and GOLD this summer with brand new and classic FG gear. Use the promo discount code “FGUSA” at checkout to recieve 20% off any order at store.foolsgoldrecs.com all week long (expires July 9th).