Category: Behind The Scenes

When Trizzy Met Drizzy

Posted on Jun 28th, 2010

O Canada

For those of you who checked out Drake’s album you may have noticed I’m scratching on song #5, “Show Me A Good Time”. Here’s the story of how that came about.

You could think that there was some sort of Canadian connection, or even a Kanye connection for that matter. But there wasn’t. When So Far Gone came out last year and Drizzy’s buzz went through the roof of the stratosphere of the ceiling of the galaxy, I remember thinking “wow, this is interesting, this is the first time there’s a Canadian rapper that I know absolutely nothing about.” Canada, while being a huge country on the atlas, has a very small music biz. Having been active in it for over a decade, I can tell you that usually everyone knows everyone. But the truth is, I left Montreal 4 years ago and Drake is pretty young, so in my view he just came out of nowhere. Read More

Fool's Gold In Bushmills Billboard Campaign

Posted on May 4th, 2010

Starting this week, people walking the streets and riding the subways of NYC and Brooklyn have been greeted by the handsome trio of FG founders A-Trak, Nick Catchdubs and Dust La Rock, mugging it up for Bushmills’ new “Since Way Back” ad campaign, also featuring portraits of friends Chromeo, DFA, No Mas, and Kai Regan and co. There’s painted wall-size versions (ours is next to Alife Rivington Club), subway ads, and proper billboards throughout the metro area. Keep us posted with your Twitpics, etc when spotted!

For more, check the Bushmills Facebook page, and see more pics (and video of our photo shoot at Jonathan Mannion’s storied NYC studio) after the jump. Read More

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